1. There are too many keywords in Title Optimization, which leads to the decentralization of topic weight
The more keywords are set in the website title, the more difficult it is to optimize the keywords, and the page weight score will be allocated according to the proportion of words. Therefore, the website has not ranked for a long time, and it is likely that the website title has set too many keywords.
2. Website optimization search words overheated, ranking difficult to optimize and improve
When the website optimizes some popular words with excessive search volume, it needs not only certain optimization technology, but also certain time, otherwise it is difficult to optimize such words.
3. Frequently update articles that have nothing to do with the theme of the website and scatter the relevance of the theme
Often we can see that the theme of some websites has nothing to do with the updated content. For example, the classification and positioning of website themes are too extensive, and a large number of content unrelated to the theme are updated. This not only has no effect on website optimization, but also disperses the theme relevance, resulting in a large number of included websites, but no ranking.
4. There is no keyword layout and internal chain optimization for website content
If the website content does not carry out keyword layout and internal chain optimization, it is equivalent to no content optimization. It is just a common article, which has no effect on the promotion of website ranking, and can not concentrate weight transmission to the core keywords of the page.
5. There is no standard operation of the station foundation optimization, and the page quality is too low
The basic optimization of the website includes many aspects, such as: whether the URL is standardized and standardized; whether the nofollow tag is set with page transmission weight that forbids not participating in the ranking; whether there are too many dead links in the website; whether the robots protocol files are normal and standardized; whether the font layout of the article is neat, whether the page is beautiful, whether it is in line with the user's browsing, and whether the purchase setting is clear and clear, etc.
6. No one visited the website and the audience was too low
Website ranking and website traffic are mutually complementary. In the early stage of website optimization, the website is a site without reputation. If you want to improve website traffic, you need to have traffic audience to support the ranking. Therefore, do a good job in town optimization, properly build high-quality external chain, and drain through major high-power platforms, then the optimization effect can be twice as effective with half the effort.
7. The website did not insist on implementing optimization and maintenance for a long time
The website has not ranked for a long time. It is very likely that the website optimization is not enough, and the update of articles on the website has not been fixed. If there is a fixed flow, it is easy to say. Otherwise, your competitors are trying hard. What can you do to surpass others? It is an indisputable fact that the website does not rank.
8. Page bounce rate is too high, search engine reduces page ranking
When a page's bounce rate is too high, the search engine will recognize that the page is incomplete, outdated and useless to users, and reduce the page rating and website ranking.
The above is the reason why website optimization has not been ranked for a long time. I hope it can help you. If you have different opinions, please leave us a message.
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