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如何运用图片进行SEO优化

来源:www.lushangyun.cn 时间:2017/06/26

我们知道图片用很多不同的格式,比如jpg、png、gif等,那么我们在优化的过程中应该选择哪一种格式对网站seo优化排名有利呢?

We know that pictures in many different formats, such as JPG, PNG, GIF and so on, then we should choose which format in the optimization process, the site SEO optimization ranking favorable?

图片优化需重视图片质量。网站所有的图片都要以清晰为主,分辨率要求不用过高,但是一定能够清晰的展示给用户,在尺寸上要结合网站页面的整体,确保图片能够恰如其分的放置其中,符合网站整体机构,不会出现视觉偏差。还需注意图片要本地化和私有化。很多人在用到图片的时候,直接去搜索引擎复制粘贴,其实这样子来说是对网站优化不好的,如果你链接别人网站的图片,你想在百度图片做排名,那么这种做法根本没有效果。

Attention should be paid to picture quality in image optimization. All the pictures have to be clear, not too high resolution requirements, but must be able to clearly show the user size in conjunction with the whole web page, to ensure that the images to be placed to a proper extent which conforms to the overall site organization, no visual deviation. You also need to be aware of the localization and privatization of the pictures. A lot of people in the use of pictures, go directly to the search engine copy and paste, actually like this is not good for the website optimization, if you link to other web site pictures, you want to be ranked in the Baidu pictures, so it has no effect.

济南网站优化

我们先来弄清楚搜索引擎喜欢什么样的图片,可以确定的是搜索引擎不喜欢8位的图片,不喜欢体积大的图片,喜欢高质量同时加载速度又快的图片,因此选择jpg格式比较好。

We need to figure out what kind of search engines love pictures, can confirm that the search engines don't love 8 pictures, not love big love pictures, high quality and fast speed and loading picture, so the choice of JPG format is better.

给图片定义关键词。这一步的重要程度无异于给文章添加title,我们都知道title的重要性,这一步是让网站图片出现在用户眼前的根本。

Defining keywords for pictures. The importance of this step is tantamount to adding title to the article. We all know the importance of title. This step is fundamental to making web images appear in front of users.

并且我们需要注意的是为图片设置的关键词要和图片的名称相关,搜索引擎不会意识到图片所描述的内容但是它会根据图片名称和图片关键词来决定这两者之间的相关度,这一点一定要注意。

And we need to pay attention to is the name for the keyword set of pictures and pictures, search engines are not aware of the picture description but it will be based on the name and picture picture keywords to determine the degree of correlation between the two, it must pay attention to.

其实,网站图片优化的方式还有很多,值得注意的是无论图片以何种方式展示在站内或者站外,最关键的还是图片的质量问题,一定要高清晰且图文相符。

In fact, there are a lot of pictures website optimization, it is worth noting that regardless of the manner in which the picture displayed in the station or outside the station, the most important thing is the quality of the picture, to be clear and consistent picture.

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