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企业网站建设需遵循的四大原则

来源:www.lushangyun.cn 时间:2017/08/21

企业网站设计并非那些多图堆砌、版面花哨的网页设计,而是简练传神、达意明晰的设计。这样的设计要求企业在建站的时候能够抓住网站的核心要素,通过页面元素凝练传神地将企业的品牌信息表达出来。那么下面网站运营那点事儿-诺商分析几点企业网站建设需遵循的原则:
Enterprise web design website design is not the multi stack, fancy layout design, but concise vivid and fluent and clear. This design requires enterprises to seize the core elements of the website, and express the enterprise's brand information concisely and vividly through the elements of the page. So, the following website operation that thing - Connaught business analysis, a few enterprise website construction needs to follow the principle:
一、长清网站建设http://www.lushangyun.cn/原则:一种字体
One, enterprise website builds a principle: a kind of typeface
用户进入网站后,首先得到的是视觉上的冲击,所以企业在建站过程中,尤其要注意避免在一个网页中使用三种或者更多的字体,能够让整个设计的凝聚力更强。有人会问,一种字体,会不会太单调?当然不,你可以通过大小、粗细、甚至间距进行微调,让页面产生一种统一和谐的韵律感。虽然说不同的字体会有不同的视觉对比度,但是如果你选取的两种字体能够相互搭配,当然也可以采纳融合到设计之中。
Users enter the site, the first is the visual impact, so that enterprises in the process of construction, pay particular attention to avoid in a web page using three or more fonts, can make the design more cohesive. Some people ask whether a typeface is too dull, of course. You can fine tune it by size, thickness, or even spacing to create a sense of unity and harmony. Although different fonts will have different visual contrast, but if you choose two fonts can match each other, of course, you can also adopt integration into the design.
二、企业网站建设原则:一致元素
Two, enterprise website construction principle: consistent elements
这个一致,可以是某种和网站挂钩的元素反复使用。例如标题是左对齐的,那么副标题也实现左对齐,可阅读性更强。

This consistency can be something that is repeatedly used with Web - linked elements. For example, the title is left justified, then the subtitle is left justified and more readable.

长清网站建设

三、企业网站建设原则:多种层次
Three, enterprise website construction principles: a variety of levels
首先,网站设计要有主视觉指导。它可以是一个图像,可以是一个视频,也可以是一段文本。但无论哪种,它一定是给用户留下强烈第一印象的一个东西。
First of all, website design should have visual guidance. It can be an image, either a video or a text. But either way, it must be something that leaves a strong first impression on the user.
在主视觉的指导下,开展次级元素的展开。例如主视觉是一张图片,那么次级可能是一段文字信息,对网站进行简短的介绍,搭配主视觉传达给用户。
Under the guidance of the main vision, the development of secondary elements is carried out. For example, the main vision is a picture, then the secondary may be a paragraph of text information, a brief introduction to the site, with the main visual communication to the user.
四、企业网站建设原则:一个目标
Four, enterprise website construction principle: a goal
每个网页只传达一个目标,从导航到脚本的设计,从按钮到链接的跳转,都要围绕这个重点来设计。这个网页的表现方式可以是多样的,例如视频、图片,甚至音乐表现形式,但是需要统一于目标。
Each page conveys only one target, from navigation to script design, from buttons to links, and is designed around this point. The pages can be varied, such as video, pictures, and even music forms, but need to be unified across the target.
这个目标,肩负着引领用户了解网站的内容的重任。简单的操作更能够让用户专注于网站。过多杂乱的信息堆砌反而会扰乱用户的思路,让用户对网站产生不好的印象。
This goal is responsible for leading users to understand the content of the web site. Simple operations allow users to focus on the site. Too many jumbled information piled up, but will disturb the user's ideas, allowing users to make a bad impression on the site.
网站的美观度在一定程度上直观地影响着访客对企业的第一印象,进而影响着网站的咨询转化率,甚至是企业的业绩。诺商建立企业在建站过程中一定要把控好以上四大准则。
The beauty of the website affects the visitor's first impression of the enterprise to a certain extent, and then affects the consultation rate of the website, even the performance of the enterprise. Connaught established enterprises in the process of building the station, we must control the above four principles.

长清网站建设哪家好