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投入高、效果差?企业互联网营销该何去何从?

来源:www.lushangyun.cn 时间:2017/09/21

商场如战场,在这个互联网飞速发展的时代,越来越多的传统企业面临这样的窘境:采用了诸多措施,战略转型,销售业绩依然苍白。在营销费用不多的情况下,用少量的费用做出更有效的营销效果是他们更迫切的刚性需求。
Shopping malls such as the battlefield, in this era of rapid development of the Internet, more and more traditional enterprises are facing such a dilemma: many measures adopted, strategic transformation, sales performance remains pale. In the case of less marketing expenses, the most effective marketing effect is the most urgent rigid demand with a small amount of expenses.
网络营销
network marketing
长清网站建设公司http://www.lushangyun.cn/互联网改变了人们的消费观念和行为模式。由于互联网为消费者主动获取信息提供了极大的便利,消费者在购买决策过程中,可以在互联网上搜索、收集商品/服务的信息作为依据,再决定其购买行为。
The Internet has changed people's consumer attitudes and behavior patterns. Because the Internet provides great convenience for consumers to take the initiative to obtain information, consumers in the purchase decision-making process, can search the Internet, collect product / service information as the basis to decide the purchasing behavior.
事实上,很多传统企业意识到网络营销的重要性,也在积极拥抱互联网,转型以谋求新的发展。
In fact, many traditional enterprises realize the importance of network marketing, and also actively embrace the Internet and transform to seek new development.
如今营销方式正从传统的AIDMA营销法则逐渐向含有网络特质的AISAS发展。所谓消费者在哪里,企业就必须在哪里,很多传统的企业也非常偏爱互联网,但更终结果并不理想。
Today, marketing is evolving from traditional AIDMA marketing principles to AISAS with network characteristics. The so-called consumer, where the enterprise must be, and many traditional enterprises are also very partial to the Internet, but the final result is not ideal.
网络营销应该是一套体系,一种网络资源和渠道的整合布局,而绝非你的产品在网上展现了就是网络营销了。首先需要有明确的网络营销的认识,不然结果有限,很难达到预期效果。
Network marketing should be a system, a network of resources and channels of integrated layout, rather than your product displayed on the Internet is network marketing. First of all, there must be a clear understanding of network marketing, otherwise, the result is limited, it is difficult to achieve the desired results.
问题来了

Here comes the problem

长清网站建设公司

中小企业该如何转型做网络营销
How to transform small and medium-sized enterprises to do online marketing?
企业网络推广,首选鹰眼
Enterprise network promotion, preferred Hawkeye
网络搜索营销推广的公司虽然很多,但更受中小企业欢迎、性价比较高的产品还是少之又少,毕竟行业规范还有待调整,在这些产品中鹰眼搜索营销系统算是目前现阶段企业主们运用的主流搜索营销服务平台!
Network search marketing company although many, but most SMEs welcome, the higher price products or less and less, after all, the industry standard has yet to be adjusted, Hawkeye in these products is the current mainstream search marketing system by the owners at this stage enterprise search marketing service platform!
鹰眼营销四大明星产品
Eagle eye marketing four star products
优化通-快速提升网站排名
Optimized pass - quick promotion site ranking
小程序-方圆5公里低成本户外广告牌
Small program - a radius of 5 kilometers low cost outdoor billboards
官网站-迈入互联网+的一步
The first step in the Internet plus - Official Website
品牌通-海量媒体资源一站式发稿平台
Brand through mass media resources one-stop publishing platform
SEO整体解决方案
SEO total solution
通过为企业官网定制精准的目标关键词,利用全新的SEO技术,在短时间内使官网关键词占领搜索引擎首页,为企业网站获取更多更精准的流量,使企业产品获得大量的品牌曝光和优质的询盘,提高企业品牌影响力,并转化成真实订单。
Through the target keywords for the enterprise website customization precision, using the new SEO technology, the website keyword search engine home occupied in a short period of time, for the enterprise website to get more accurate flow, make the enterprise products to obtain a large number of brand exposure and the quality of the inquiry, to enhance the corporate brand influence, and transformed into real orders.
官网建设解决方案
Official website construction solutions
利用高速快捷的建站技术,在短时间内建立企业自己的网站,网站模版丰富,模版随意更换,可根据不同季节、节庆日等更换不同模板,并提供网站建设、升级、维护、优化、更新等一条龙服务。
Using the high speed construction technology, establishes the enterprise website in a short period of time, website template, the template can be replaced according to different seasons and festivals such as the replacement of different templates and website construction, upgrade, maintenance, optimization and updating of all in one service.
新闻软文营销方案
News soft text marketing program
为企业量身定制专注于互联网新闻发布的营销系统,拥有数千家主流媒体网站,一站式发布,全网络覆盖。根据客户的地域覆盖要求,保证新闻稿几小时内同时发布辐射到各专业领域媒体。高曝光量、低成本,专注提升产品口碑与品牌形象。
Tailored for enterprises, focusing on the Internet news release marketing system, has thousands of mainstream media sites, one-stop publishing, full network coverage. According to the customer's geographical coverage requirements, ensure that the press releases are released within a few hours of radiation to all areas of professional media. High exposure, low cost, focus on improving product reputation and brand image.
小程序制作
Small program making
根据商家性质,提供电商买卖、预约服务、新闻资讯、社区讨论等形式的微信小程序,完善的开发流程,一流技术团队,独一无二的设计追求,让客户极低成本就能享受专属“APP”待遇,助力企业快速开发微信小程序。
According to the nature of business, to provide electricity sales, booking service, news, community discussions and other forms of WeChat small procedures, improve the development process, first-class technical team, the one and only the pursuit of design, so that customers can enjoy the low cost of the exclusive "APP" treatment, the rapid development of WeChat small procedures to help enterprises.

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