当前位置:首页-诺商动态

体经济如何对接互联网+?出路在哪里?

来源:www.lushangyun.cn 时间:2017/10/02

前不久和朋友吃饭,席间认识一位公司老总,经营珠宝、高端眼镜等项目,说起互联网,她一脸懵圈,其实体店铺居然还没有对接互联网。个人有很强的互联网愿望,但不知从何抓起,曾投了几十万做某知名搜索引擎推广
Not long ago, and friends to dinner, during which a company CEOs, jewelry, glasses and other high-end business projects, talking about the Internet, her face Meng circle, actually had no Internet connection body shop. Individuals have a strong desire for the Internet, but I do not know where to start, has thrown hundreds of thousands of, to do a well-known search engine promotion
效果不理想,钱打了水漂。于是,我先从国家层面讲互联网的趋势,然后结合自身讲我的互联网创业经历,并给了她一些如何对接互联网的建议,听得她心服口服,有种相见恨晚的感觉。
The effect is not ideal, money boondoggle. So, I talk about the Internet from the national level trend, then I talk to the Internet with their own entrepreneurial experience, and gave her some advice how to connect the Internet, she heard a feeling of regret sincerely convinced.
60后之前的一代人基本是互联网老白,这代人大部分都功成名就,实力雄厚,但思想观念比较落后,跟不上时代发展的形式。
60, the generation before the basic Internet old white, most of this generation are successful, strong, but the concept is relatively backward, can not keep up with the development of the times.
昨天中午和晚上都有饭局,免不了喝酒,遂打滴滴出行,来回共4趟,同滴滴司机聊天了解到,他们中有3名司机曾经是做实体的,一个加工槟榔,一个做牛奶贸易,另一个做服装批发,都是做不下去,沦落到开滴滴了。
Have dinner yesterday afternoon and evening, inevitably drink, then play drops travel, and a total of 4 times, with drops of the driver know to chat, they have 3 drivers who used to be a processing entity, areca, a milk trade, another wholesale clothing, can not continue have to open the drops.
从他们身上可以反映出现在实体经济的状况,是多么困难,不是一个小的群体,而是大部分,都在焦虑和迷惘。为此,我心里感到特别沉重,我多么希望能够帮到他们,让他们渡过难关,但这个想法很幼稚,因为这不是个人能力所为。
It is difficult for them to reflect the situation in the real economy, not a small group, but most of them are anxious and perplexed. For this reason, I feel very heavy, and I wish I could help them and tide them through, but the idea is childish, because it is not what one is capable of doing.
实体经济不景气,原因是多方面的,除了互联网的冲击之外,还有市场饱和、投资环境等原因。当然这都是客观,是市场的发展规律,我们主观上应当积极适应,寻求突破和改变。
The real economy recession, because there are many aspects, in addition to the impact of the Internet, there are market saturation, investment environment and other reasons. Of course, this is objective, is the development of the market law, we should actively adapt to the subjective, seeking breakthroughs and changes.
有人说,互联网上风口多,是猪都可以飞起来。于是有很多实体纷纷转行进入互联网,这样是不可取的。互联网远比实体要复杂,不但需要有扎实的网络知识,还要有雄厚的资本。而且接受新事物,又要花费大量的时间和精力,得不偿失。
Some people say that the wind on the Internet is more, pigs can fly. As a result, many entities have switched to the Internet, which is undesirable. The Internet is far more complex than the entity, not only need to have a solid network of knowledge, but also have strong capital. Moreover, to accept new things, but also spend a lot of time and effort, the loss outweighs the gain.
那么,实体到底怎么办?
So what exactly does an entity do?
一是要跟上形势。张手挡不住风,扯耳挡不了雨。该来的总会要来,发展趋势的洪流滚滚向前,要到中流击水,才能不被淘汰。要不断学习新的知识,加深对互联网的了解,深入掌握有关技能,打好对接互联网的知识基础。
First, keep up with the situation. A hand cannot hold back the wind, but the ear can't stop the rain. What will come, the development trend of the torrent rolls forward to stream water, in order not to be eliminated. To continue to learn new knowledge, deepen the understanding of the Internet, in-depth grasp of relevant skills, and lay a good foundation for the docking of the Internet knowledge.
二是要找准短板。认真分析销售下滑的原因,找准问题症结。产品和服务永远是核心,如果不能给用户提供体验度高的产品,就没有优势和竞争力。所以,一方面要做好产品的市场评估,另一方面也要做好转型升级、调仓换股,该淘汰的要淘汰,该转行的也要转行。
Two is to identify the short board. Carefully analyze the reasons for the decline in sales, identify the crux of the problem. Products and services will always be the core, and if you can not provide users with high experience products, there will be no advantage and competitiveness. Therefore, on the one hand, we must do a good job in the market assessment, on the other hand, we must do a good job of transformation and upgrading, transfer positions, stock exchange, the elimination of the obsolete, the switch to change.
三是要对接资源。如今人们的消费已逐渐适应了网络生活,不懂问百度、吃饭上美团、购物上天猫,已经逐渐养成了通过互联网来解决问题的习惯。为了省钱,上网的多了,逛街的少了。为此,你的产品必须要上网,要在网上能够让网民搜得到。不要追求短期效应,互联网是一个长期沉淀的过程,时间越长越有价值。公
Three is to docking resources. Today, people's consumption has gradually adapted to the network of life, do not ask Baidu, eating groups, shopping, God cat, has gradually developed the habit of solving the problem through the internet. In order to save money, the Internet more, less shopping. To this end, your product must be on the Internet, online users can search for. Do not pursue short-term effects, the Internet is a long-term process of precipitation, the longer the more valuable. common
司和个体都要建立网站,不管有没有用,这就是现在的标配,如果你的公司还没有网站,那真的就out了。现在建网站很方便啊,无需懂代码,只要会操作电脑就可以轻松建站,而且价格还不贵,PC+手机+微信网站+小程序+APP五站合一,只要2000多块钱就可以搞定。不要舍不得花钱,不要嫌麻烦,这关乎企业的生存之计。

Companies and individuals should build websites, whether or not they work, and that's what's right now. If your company doesn't have a website yet, it's really out. Now the construction site is very convenient ah, no need to understand the code, as long as the computer can easily build, but the price is not expensive, PC+ mobile phone WeChat + website + small program +APP five stops, as long as more than 2000 dollars can fix. Don't give up money, don't bother, it's about the survival of the enterprise.

以上文章来源于长清网络宣传http://www.lushangyun.cn/

长清网站建设哪家好