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作为新人站长来说,网站建设和优化应该避开这些内容!

来源:www.lushangyun.cn 时间:2019/01/24

从事网站建设和网站优化推广的人都知道现在制作一个网站要比以前容易的多,只要稍微留心,网上有很多开源代码,只要下载使用就可以建一个很简单的网站,因此也给很多新人站长一个尝试的机会;但是想要制作成功一个网站并不容易,如果还想要使网站获得不错的流量那更是很难的事情;因此不少新手站长往往急功近利,把网站建设与网站优化推广想的很容易,结果又是事与愿违;在这种情况不知道分析总结网站出现的问题,这里弄一下,那里改一下,最后总是不了了之;小编为大家总结了新人制作网站往往容易会犯以下的错误。
Everyone who is engaged in website construction and website optimization and promotion knows that it is much easier to make a website than before. As long as you pay a little attention to it, there are many open source codes on the Internet. As long as you download and use it, you can build a very simple website, so it also gives many new webmasters a chance to try. But it is not easy to make a successful website, if you want to make the website available. Good traffic is even more difficult; therefore, many novice webmasters are eager to make quick successes and instant profits, and think about website construction and website optimization and promotion very easily, but the results are contrary to their wishes; in this case, do not know the analysis and summary of the problems of the website, here, where to change, and finally it is always impossible; small edition summarizes that it is often easy for new people to make websites. Make the following mistakes.
一、网站模板频繁换
Frequent change of website template
新手做网站总是希望给自己一个最好的,因此今天看中这个,明天看中那个,今天觉得这个模板不错,赶紧仿制下来,明天又发现一个不错的,立马换掉。这样看起来网站漂亮多了,但是搜索引擎好感度却没有了;因为,对搜索引擎来说,经常更换网站模板就意味着网站不稳定,还没有建好,对这样的网站,搜索引擎是不会频繁到访,更不会来抓取的。那么,什么情况下换模板不会引起搜索引擎的反感呢?小编提醒各位,在更换模板的时候,保证所有的链接、模块都不发生变化,这样的更换没有问题。

Novice websites always want to give themselves the best, so today see this, tomorrow see that, today feel that this template is good, quickly copy it, and tomorrow find a good, immediately change. The website looks much more beautiful, but the search engine does not have a good feeling; because, for search engines, changing the website template often means that the website is unstable and has not been built. For such websites, search engines will not visit frequently, let alone grab. So, under what circumstances will template change not arouse the search engine's disgust? Xiaobian reminds you that when replacing the template, ensure that all links and modules do not change, such replacement is not a problem.

长清网站优化

二、频繁更换网站标题、描述
Frequent change of website title and description
作为SEO站长,网站标题的重要性不言而喻;而在确定网站标题之前,站长也会慎之又慎,既要考虑企业的主打产品,还要考虑网站的内容和主题,综合之后,才能选取三四个关键词;而有的站长因为思虑不周,总是想着改变,让关键词在排名中更好,今天换这个,明天换那个,结果换来换去,别人的站都上去了,唯独自己的站始终不收录,或者是只收录一页。
As SEO webmasters, the importance of website titles is self-evident; and before determining website titles, webmasters will be cautious and cautious, not only to consider the main products of enterprises, but also to consider the content and theme of the website, after synthesis, to select three or four key words; and some webmasters because of thoughtless, always think about changing, so that keywords in the ranking better, today change this, Tomorrow, change that, the result is changed from place to place, other people's stations have gone up, only their own stations are not included, or only included a page.
三、网站内容通过采集充实
3. Enriching the Content of Website by Collecting
做站长实际上是一个非常枯燥的事情,有时候你需要重复的做某一件事很长时间,这也给很多新手站长提出了一个考验,唯有经过这个考验才能真正前行;但是很遗憾的是,只有少数站长经受住了,大部分都是采集互联网信息,以别人的信息来填充,这样好吗?当然不好,暂且不说用户体验,光说原创度问题就是一个大问题。由于重复度过高,搜索引擎会认为你的网站没有什么价值,而你的新站又没有什么权重,自然来的次数就少了。

Being a stationmaster is actually a very boring thing. Sometimes you need to repeat something for a long time. This also puts forward a test for many novice stationmasters. Only through this test can they really move forward. But unfortunately, only a few stationmasters can stand it. Most of them are collecting Internet information and filling it with other people's information. Of course not, let alone user experience, originality is a big problem. Because the repetition is too high, the search engine will think that your site is of little value, and your new site has no weight, the natural number of times will be less.

长清网站优化

四、网站刚上线就投放广告

IV. Advertisements are put on the website as soon as it comes online
百分之九十建站的站长最终目的是为了赚钱,而钱怎么来的?当然是靠广告。现在百度广告、谷歌广告都是点击赚钱的好方法,但是前提是有流量。新站没有流量想要做到这一点很难。而有些站长比较心急,还没有做出多少流量,就急忙放广告,这样会有钱来吗?当然不会,而放广告还会影响网站打开速度,导致搜索引擎更加反感。
Ninety percent of the stationmasters who build stations are ultimately trying to make money. How does the money come from? Advertising, of course. Now Baidu Advertising and Google Advertising are good ways to make money by clicking, but the premise is traffic. It's hard to do this without traffic at the new station. And some webmasters are more anxious, have not made much traffic, they rush to advertise, so will there be money to come? Of course not, and advertising will also affect the speed of website opening, leading to search engines more disgusted.

长清网站建设哪家好